Sarah Webster Smith

As an accomplished Designer Manager and creative problem solver, I bring extensive experience across a variety of industries and disciplines. I have overseen creative and production projects from initial concept to final execution, ensuring that client objectives are always met. My past roles involved transforming ideas into innovative and effective design solutions, managing creative teams, and developing strategies that are both insightful and relevant. I take pride in my ability to motivate and direct teams to produce top-tier solutions across various platforms. My expertise lies in crafting creative concepts and strategies that drive excellence and success.
With a proven track record of delivering impactful design solutions, driving brand awareness, and leading successful creative teams, I excel in strategic brand development and creating compelling visual experiences. I pride myself on my attention to detail while maintaining a clear focus on the broader narrative, turning abstract ideas into tangible, positive outcomes. Dedicated to leveraging my expertise in art direction, creative strategy, and design management, I aim to contribute to the success of a dynamic organization by producing visually appealing solutions that exceed expectations.
PROFESSIONAL EXPERIENCE
Digital Design Manager
Conn's HomePlus
July 2021—Present
Brand Experience Director
Rigaku Corporation
January 2020—July 2021
​​​​​​​
Sr Graphic Designer
May 2019—January 2020
Hunton Andrews Kurth LLP
Marketing Operations Design
& Production Specialist

Andrews Kurth LLP / Andrews Kurth Kenyon LLP
December 2015—May 2019
Marketing Graphic Designer
Andrews Kurth LLP
May 2013—December 2015
Designer
Thin Air, LLC
May 2011—May 2013
Designer
Fabrique ltd.
May 2010—May 2011
Freelance Package Designer
SensGard Sensory Protection Solutions LLC
May 2009—June 2010
CORE STRENGTHS & SKILLS
• Creative Strategy
• Visual Storytelling
• Art Direction
• Conceptualization
• Brand Strategy/Development
• Design Thinking
• UI/UX Design
• Creative Direction
• Creative Leadership
• Design Management
• Project Management
• Content Creation
• Digital Strategy
• Creative Campaigns
• Visual Communication
• Design Innovation
• Brand Guidelines
• Typography
• Motion Graphics
• Design Collaboration
• Client Management
• Market Research
• Email Marketing Development 
• Social Media Marketing
• Interactive Marketing
• Concept Development
• Attentive Team Player
• Interpersonal Skills
• Print Production Management
• Vendor Development & Communication
• Organizes and Directs Photo Shoots
• SEO & PDF Optimization
TOOLS & TECHNOLOGIES
• Figma, XD
• InDesign
• Illustrator
• Photoshop
• After Effects
• Premier Pro
• Adobe CC
• Microsoft Office
• PowerPoint,
• Keynote
• Mac OS
• Microsoft OS
• Wordpress
• HTML/CSS
• Creatopy,
• Canva
• Wrike
• Workfront
• SolidWorks
EDUCATION
Rochester Institute of Technology
Graduated 2009
BFA
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